Newport City Councilor, CM Hall will present about Rainbow Capitalism: How to Do it Right and Why It's Good for Small Business.
Save the date and start your planning now for the first Newport-based Pride this September 16-18. Intentionally scheduled to complement the coastal shoulder season, this presentation will give you a peek into the Pride plans and how you can step up to be an early Pride Sponsor.
In 2019, LGBTQ+ adults globally held a combined buying power of approximately $3.9 trillion. LGBTQ+ consumers are savvy shoppers and research shows they are more faithful to brands and businesses that are open and intentional about their support. Come to learn more about the purchasing power of the LGBTQ community, how to avoid pitfalls of "rainbow washing," and how you can support the first Pride in Newport and how to set your business up for snowballing consumer loyalty in the future.